Tuesday 12 June 2012

Archives - Oberthur Technologies brings smart card technology to SocGen Romania sub BRD

By Raphael Michilis
26 April 2012

Oberthur Technologies has inked a deal with BRD, Société Générale’s subsidiary in Romania, to provide new payment technology for the bank’s card portfolio.

Oberthur will supply BRD with a multi-application dual interface payment card, which has built-in capabilities for transport, access control as well as contactless payment options, based on MasterCard’s PayPass.

The MultiPass Transport card is one of the products originated from this deal. Issued in collaboration with RATB and Metrorex - the transport operators of Bucharest - the transport card will allow commuters to simply wave their card in front of validators on buses, tram and metro.

“Such multi-application payment cards combining services used everyday, like usual payment and public transport access, or linked to their preferences, hobbies or lifestyle, enable us to strengthen our relationship with our existing customers, while attracting new ones,” said Ciprian Nicolae, projects director-cards department at BRD.

“We are now proposing to our customers packaged offerings targeting precise markets such as transport, universities, sport fans, corporate badges, or frequent flyer cards,” said Eric Duforest, managing director Europe at Oberthur Technologies.

Additionally, the two companies will bring out a football card called Supporter Card. This will be in co-operation with several Romanian League 1 football clubs and will grant access to stadiums, where turnstiles are fitted with contactless technology.

The Support Card can be personalised using a design from a gallery on the BRD website or by uploading a personal photo.

BRD customers can also make contactless payments using stickers attached to the back of their mobile phones.

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